This is a living document. Our transparency and policies will continue to evolve as we learn, listen, and deepen our understanding.
Posted July 11, 2025; last updated October 10, 2025.
Privacy, Stories, and Ethical Integrity
How do you protect my data when I visit this website?
We use industry-standard security measures, including SSL encryption (HTTPS), to protect your information and ensure a secure Browse experience on our site. We do not collect personal identifying information from visitors unless explicitly provided (e.g., if you choose to contact us through a form).
We use cookies to analyze website traffic and optimize your website experience. By visiting our site, your non-personally-identifiable data will be aggregated with all other user data, for analytical purposes only.
Are the stories on your site based on real clients?
No, never. All stories or scenarios are fictional and created solely for illustrative or educational purposes. There is often significant overlap in the human experience, and while stories may resonate with your experience—that feeling of ‘This sounds like me’—any resemblance to real individuals is entirely coincidental. Protecting client confidentiality is a foundational principle of ethical therapy and is central to everything we do.
We are deeply committed to client confidentiality and ethical care. We never share personal client information in any form. If observations from clinical work inspire our content, they are fully anonymized, generalized, or fictionalized beyond recognition. Our intention is never to share someone’s story, but to speak to shared human experiences that many people can relate to.
Should I use the content on your site instead of seeing a therapist?
No, never. Our resources are designed to be supportive, supplementary, and informational, but they are never a substitute for personalized advice, therapy, or mental health treatment. If you are struggling, we strongly encourage you to seek care from a licensed therapist or medical professional. You deserve support that is personal, relational, and tailored to your unique needs.
Our written materials can be used for ideas, self-reflection, and inspiration, or as a springboard for self-help. They can also serve as a resource for clients and the broader human community in Winnipeg and beyond. However, our materials should not be viewed as authoritative professional advice of any kind, whether mental, spiritual, physical, or otherwise.
Do you use AI to analyze client information or for clinical decision-making?
No, we absolutely do not use AI tools to analyze individual client information, conduct personal client research, or assist in clinical decision-making regarding your therapeutic care. Our commitment is to the human-centered nature of therapy, where every aspect of your therapeutic care—including in-session work and the creation of session notes— is managed by our licensed therapists’ professional judgment, experience, and direct interaction with you. Protecting your privacy and maintaining the strictest confidentiality of your personal and clinical information is a foundational principle of our practice. Any insights or guidance provided during therapy sessions are solely the result of our human therapists’ training, expertise and relational work.
Visual Content and Representation
Are the images on your site of real clients?
No, never. We use a combination of high-quality stock photos and digitally generated images. These are selected to help create a welcoming and inclusive visual experience. They are never based on, or representative of, real clients. Any resemblance is purely coincidental.
About AI in Our Written Content
Do you use AI and digital tools to create your content?
Yes. We use AI and other digital tools to support the creation and refinement of some of our written content. These tools help us enhance writing, grammar, structure, clarity, readability, and accessibility. However, every AI enhancement in our written content is carefully reviewed by a human before publishing—always. We ensure it reflects our voice, values, and clinical integrity before it’s ever shared.
Why do you use AI to enhance your content?
AI helps us create, refine, polish and clarify some of our written content. Our goal is to offer high-quality content that is clear, accessible, and supportive. Writing with brevity, precision and clarity, while avoiding excessive wordiness, is not always easy. AI helps us refine our written content, making sure our intentions are communicated concisely.
Can I see an example of how you might use AI?
Absolutely. This very FAQ page began as a series of human-written drafts. AI helped us shape the language—tightening structure, improving flow, and making sure we were communicating in a way that keeps this page brief, accessible, and inclusive. The ideas, values, and final decisions, though, are entirely human.
Why do you disclose the use of AI at all?
It’s simple: you have a right to know, and it’s the right thing to do.
While current regulations don’t always require disclosing AI use, we believe in complete transparency and honesty in everything we say and do at our practice. Just as we’d acknowledge a human editor’s role in our written content, we’re upfront about using AI tools to create and refine some of our writing.
We understand that some people have mixed feelings about AI, especially in sensitive healthcare spaces. Our goal is to keep you fully informed so you can make choices that feel right for you when engaging with our content.
Can I trust content that has been enhanced with AI?
We hope so—and we work diligently to ensure that you can. However, ultimately whether you feel comfortable is a question only you can answer. We invite you to consider: ‘Is it important to me that every word I read was written entirely by a human, exactly as it appears on the page?‘ or ‘Can I still receive insight from content that’s been improved by using AI tools, knowing it’s been thoroughly human-reviewed?’ These are meaningful questions, and whatever your answer, we respect it. We’re committed to being transparent so you can engage with our content in the way that feels right for you, knowing our human oversight is always the final step.
What kind of AI tools do you use?
We use widely available AI tools, including features within Microsoft Word, alongside the generative AI platforms Gemini and ChatGPT. We never use AI to generate therapeutic guidance, offer professional or authoritative advice, or to write anything without full human oversight.
How do you make sure AI-assisted content is accurate?
Every piece of content is reviewed by our team before it’s published. We apply our clinical knowledge, ethical standards, and professional judgment to make sure everything we share is accurate, compassionate, and in line with our values. We use AI tools as writing assistants, not therapists.
Final Thoughts
We understand that transparency around AI, privacy, and ethics, matters—especially in the context of therapy. Our hope is that this page helps you better understand how we work, what you can expect, and how much care we put into every aspect of what we do and what we share.
Thank you for your trust. It means everything to us!
If you have any questions for us about this or anything else, feel free to reach out any time. We’d love to hear from you.
Use what you need, absorb what nourishes your journey, and simply leave the rest.